Why the Holidays Are a Great Time to Get into the Gig Economy

Interested in the gig economy and getting work that matches your preferences and schedule? The holiday season is a great time to try out all that this new way of work has to offer.

Published on October 28, 2019

The holiday season causes a massive spike in consumer spending – with estimates as high as $727 billion in retail spending this holiday season alone. To keep up with the increase in consumer activity, companies of all industries and sizes search for additional support during the holidays. Many of these companies turn to the gig economy to get the help they need, making the holidays a great time for anyone to make the jump into this space.

Now is the best time to get started in the gig economy, especially if you live in the United States. According to a recent CNBC report, the United States has the fastest growing earnings for freelancers against all other countries. Due to the demand during the holiday season, we often see companies offering higher wages to gig workers. By tapping into the gig economy during the holidays, you’ll bring home that extra money you’ve been looking for.

Another major reason that the holidays are a great time to get into the gig economy is the accessibility of gig work. Most gig platforms allow you to find work by simply downloading an app and completing an onboarding process. These apps allow you to work when you want to and to set your schedule. More opportunities for work arise around this time of year, giving you more freedom to choose the type of opportunities you prefer.

Before jumping in, it’s important to determine what type of gig work you’re looking for around the holidays. While many people think of the gig economy in terms of the traditional freelancer (writers, consultants, graphic artists, etc), the holiday season heightens the demand for workers across all industries. There are several opportunities that may be a good fit for you based on your preferences and schedule.

Personal shopping

One of the most common forms of seasonal gig work is personal shopping. As a personal shopper, you are provided with a list of items a customer has ordered, then you shop for the items around a store, and then deliver them to the customer. There’s a variety of companies that can provide you with personal shopping opportunities, including Instacart, Shipt, and Amazon. With most of these companies, you can set the hours you are available to shop. Retail stores start getting a lot more crowded and hectic around the holidays, and the people that don’t want to fight the crowds at stores or need items last-minute rely on these gig platforms, making personal shopping a lucrative opportunity. 

Ecommerce picking, packing, and shipping

Virtually every retail operation increases not only the number of workers needed in their stores but at their warehouses and ecommerce operation centers. An increase in demand means businesses need more workers In these roles you may be pulling customer orders, boxing them up and shipping them out, or receiving and inspecting returns. Around the holidays, some of these companies offer perks like bonuses, free meals, and flexible schedules. You can find job opportunities at these companies through tilr, the gig platform that matches you with job opportunities based on your skills and schedule, and pays weekly.

Task-based work

Everyone gets busy around the holidays and may need an extra set of hands to get tasks done. Parents are in need of additional childcare, people are in need of help for getting work around the house done, and pet owners are looking for someone to give their pet care while they are busy. Offering your services to get things done is a great way to make extra money around the holidays. Gig economy players like Care.com, TaskRabbit, and Rover are great places to start looking for this type of work.


Ready to tap into the gig economy this holiday season? After you’ve selected the types of opportunities you’d like to pursue, it’s important to set establish yourself and ensure you’re maximizing opportunities. You should highlight your skills, not just your past job titles when presenting yourself for this type of work. Having references can help you get more opportunities, so you should encourage companies and individuals to rate or leave you reviews after working gigs. You should also leverage your personal network to let people know you’re offering your services or looking for gigs. Establishing yourself is key in boosting your opportunities to make extra money around the holidays.

The holidays present increased opportunities to enter the gig economy and to earn money the way you want. More and more companies are tapping the gig economy to help them cover their seasonal peak offering you more options and increased benefit. This makes it easy to find what matches best with your schedule and preferences. Once you have a better idea of the type of work you’re looking for, you can break into the gig economy during the holidays and thrive.